About
Product Designer
B2B Enterprise & Consumer
I design for behavior change in high-stakes contexts — making complex, rigorous systems legible and adoptable for the humans who need to act on them. My work spans B2B enterprise analytics, national consumer infrastructure, and large-scale operational tools.
Background
Most design problems I've worked on aren't about aesthetics — they're about adoption. The science is sound. The methodology is defensible. The product is real. But people won't use what they don't understand, and they won't trust what feels like a black box.
I've spent my career working at the intersection of rigorous systems and the humans who need to act on them. At Sigma Squared, that meant making Harvard-level labor economics legible to recruiters and HR managers without losing the scientific integrity the founders built it on. At Electrify America, it meant redesigning an entire ecosystem — app, charger, in-car, physical environment — so that a first-time EV driver could complete a charge without anxiety or a call to support. At Domino's, it meant reducing 200 daily transactions per employee from an exhausting task to an effortless one.
My work spans product design, information architecture, data visualization, content design, and design leadership. I'm comfortable in ambiguity, at home in a whiteboard session, and know how to ship.
Experience
Head of Product Design
Leading product design across the Outcomes Intelligence Platform — talent, public safety, and revenue intelligence verticals. Responsible for navigation architecture, data visualization, content design, and design strategy as the company shifted from consulting-led to product-led growth.
Design Director (via agency)
Grew from Product Designer to Design Director over the engagement. Owned design across mobile app, physical HMI, CarPlay & Android Auto, HomeStation product, Fleet management tool, design system, white-label OEM and commercial partnerships, physical labels, and marketing website.
Product Designer
Complete redesign of the Pulse™ proprietary POS system — commissioned by corporate and deployed across all US corporate-owned stores, offered to franchisees nationwide. Designed 10 core operational flows from ground up.
Capabilities
Design
Research
Tools & Context
Recognition
Inc. Magazine
Best AI Implementation
2025 · Sigma Squared
Fast Company
Most Innovative Companies — HR Technology
2026 · Sigma Squared
Fast Company
Most Innovative Companies — CarPlay & Android Auto Integration
Electrify America
Currently exploring new opportunities. If you're building something that requires design to be more than decoration, I'd like to hear about it.
slgarwell@gmail.com